What does it mean in Chinese?

What does 策划 mean?

策划 cèhuà

planner; planning

It can also mean

  • to plan; to scheme; to organize

Its characters

  1. 策 cè plan
  2. 划 huà to delimit

In a sentence

他在广告公司做策划。 He works as a planner at an advertising company.

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